Our recent webinar featured David Funsten, SourceLink’s VP of Financial Services Strategy, and Sarah Fonseca Gray, Path Interactive’s Group Director of SEO & Digital Content. They shared insights on the top three trends which directly influence consumer lenders marketing programs to attract and retain profitable borrowers. In addition, they covered the strategies lenders needed to know to give their 2019 online lending a competitive edge.
Topics the webinar covered are:
- The increasing presence of nontraditional competitors and how to differentiate yourself
- Setting the groundwork for new millennial borrower programs
- Marketing convergences and the role they play for you and your consumers
- The importance of optimizing customer experience
- Online strategies to solve your unique digital challenges
Interested in hearing these topics for yourself, you can download the recorded webinar here: On-Demand Mega Marketing Trends and Online Strategies in Lending