Financial Brand Takeaways: 3 Steps for Building an Enduring Brand
April 25, 2019

Have you experienced the magic of Disney World or Disneyland first hand? If you have, do you remember how magical of…

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Reputation Management: Responding to Negative Social Media Reviews
April 10, 2019

Do you have a reputation management plan in place for responding to negative reviews on social media? Everyone would love to…

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Neuromarketing at the Financial Brand
May 30, 2018

Consumers like to believe they make very logical purchase decisions.  In reality, 95% of purchase decisions take place in the subconscious…

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Story Telling and Branding: Like Peanut Butter and Jelly
March 19, 2018

When we think about “story time”, many of us think of an afternoon where little children gather around librarians or their…

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The HELOC opportunity – What Banks and Credit Unions can do When Loan Growth Stagnates
January 9, 2018

What can Banks and Credit Unions do When Loan Growth Stagnates? Equity lending is on the rise.  With the steady rise…

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The Best Prospects are Right Under Your Nose
January 3, 2018

A southern idiom is “if it were a snake it would have bit you.” This idiom is often used when searching…

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3 Strategies for Reaching Millennials in Marketing
November 8, 2017

Millennials are a tough nut to crack, but with the right tactics, are one of the most receptive generations to the…

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Artificial Intelligence – More Than The Rise Of The Machines
November 3, 2017

When you think of “Artificial Intelligence,” do you think of The Terminator, or does “cutting edge technology and processes meant to…

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Linking Mobile and Digital Technology to Print
November 2, 2017

Linking Mobile and Digital Technology to Print In an age where the consumer is inundated with email and constantly glued to…

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Color Statements: A Kaleidoscope of Opportunity for Banks
October 17, 2017

5 Way Using Color Statements Can Improve The Customer Experience We all remember playing with kaleidoscopes as kids, right? Turning and…

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